In recruitment, personality analysis can help reveal what a potential future employee contains – for example, their preferences for solving a work task, what motivates them and how they function in communities.
– Such things as personal values can be difficult to put into words because they are shaped by, for example, upbringing, the inputs you get through life and where you come from. If you’re going to make a change in your life, you may need to look at how your personal values play into that, and this is where the analysis helps to frame it,” he says, adding:
– ‘We Thybans, for example, are very adaptable, and we are adaptable because we don’t like to stand out. But if you’re going to get ahead in life, you might need to put that value aside a little bit.
The analysis is used by a large number of Danish recruitment companies. But IPA Nordic is also currently experiencing a high demand for its knowledge in HR work, which can be used to hold tailor-made employee development discussions:
– It is difficult to attract and retain talent in companies, which is why we have developed a tool based on artificial intelligence that can compare the answers from each analysis with a Danish norm population. This enables us to identify the unique strengths and talents of each individual,” says Steen Wæver.
Whether you are recruiting a CEO or a production employee, IPA Nordic’s tools are applicable. And that’s where helping the Ukrainian refugees comes in.
– We are now present in most European markets, and when the war in Ukraine broke out, we spent some time figuring out what we wanted to do to help. If it had been the supermarket in Sennels that was in danger of closing, we could have stood on a beer stand and played some music to raise money. But what do we do for Ukraine?” says Steen Wæver.
He was approached by a customer who wanted to employ some Ukrainians, but the language barrier made it difficult for the company to know who the future employee was.
– I thought I could help with that. So we set up a project to translate the analyses into Ukrainian. It’s a completely different language with a completely different alphabet, but we got it into a system and produced an analysis,” says Steen Wæver.